Camillus Cutlery selects Bear for PR
Shooting Industry
August, 2005  


Camillus Cutlery has named Bear Enthusiast Marketing Group as its agency of record. Camillus Cutlery has
four brands: Camillus Knives, Western Knives, CUDA Knives and Becker Knife & Tool USA.

Bear's plans include a heightened national ad campaign, new packaging and a public relations program.

"Camillus Cutlery boasts a proud heritage of manufacturing some of the finest American-made pocket and
tactical knives, kitchen cutlery, utility and collectable knives ever made. We are delighted to count them among
our enthusiast brands," said Bruce Bear, agency president.

For more information, call (818) 865-6464 or visit www.bearemg.com.